In a world where health often takes a back seat to the chaos of daily life, Pariksha Rao believes in bringing change by reshaping nutrition and wellness through her innovative approach. From her humble beginnings as a Clinical Nutritionist to her current role as the visionary Founder and CEO of NuWe, Pariksha has exemplified the transformative power of nutrition over her remarkable two-decade-long career.
Background of Diverse Knowledge
Pariksha Rao’s academic prowess, boasting an M.Sc. in Advance Human Nutrition, coupled with her extensive experience as a pediatric and clinical nutritionist, elevates her understanding of the intricate facets of nutrition. Her certifications as a diabetes educator, advanced dietary supplements advisor, and nutrigenomics expert reflect her interest in bringing transformative development in her field. Her journey commenced with a passion for aiding individuals in achieving optimal health through nutrition. Her expertise spanned a diverse array of fields, from maternal well-being to fetal health, and further extended to tailored nutrition for weaning kids and teens.
Generating Impact Through NuWe
Through her work in both private and public healthcare institutions, she has positively impacted the lives of over 200,000 individuals, pioneering change through her impactful initiatives. Pariksha’s personal experiences as a mother grappling with the challenges of providing optimal nutrition to her child fueled the inception of NuWe. Driven by the mission to digitalize health data for children, from infancy to teenage years, Pariksha leveraged artificial intelligence to craft personalized, precision nutrition solutions.
NuWe, more than a mere platform, embodies an adherence to enhancing the lives of the youngest members of society, ensuring a healthier and brighter future. Its impact resonates through its user-friendly app and comprehensive face-to-face consultations. The platform doesn’t merely aim to alter the game, it aspires to transform lives. Pariksha understands that such a monumental task requires collective effort and warmly invites like-minded individuals and partners to join the mission of revolutionizing pediatric wellness. Through custom-created nutraceutical products and an innovative e-commerce platform, NuWe strives to set a new benchmark for childhood nutrition and well-being.
The genesis of Pariksha’s passion for precision nutrition stemmed from her realization that society is inclined to invest billions in treatments and pills, yet neglects the fundamental pillar of good health—proper nutrition. Her quest for functional nutrition aimed not just at managing diseases but at preventing them by nurturing healthier individuals from an early age. Her efforts have been recognized with numerous accolades, including being a Gold Medalist at Delhi University and earning a spot in The Times of India’s list of 20 Successful Indian Changemakers in 2023. Her book, “Well at Heart – Natural Foods to Fight Diseases,” and NuWe’s recognition as the Best Startup 2023 in Mother & Child Nutrition further establish her position as an extraordinary contributor to the field of nutrition and wellness.
Pariksha Rao’s story is a proof of the transformative potential of precision nutrition in shaping healthier communities. Her deep resolve to revolutionize pediatric wellness through NuWe serves as an inspiration for those seeking to create a profound impact on the world’s well-being.