Advertising
Starcom Appointed Media AOR for McDonald’s India (West & South)
Starcom India, part of the Publicis Groupe, has been appointed as the new media Agency of Record (AOR) for McDonald’s India (West and South),...
Innovation
YouTube Unveils AI-Driven ‘Peak Points’ for Smarter Ad Placements
YouTube has announced a major leap in advertising technology with the launch of its new AI-powered feature, Peak Points, aimed at identifying the most...
Advertising
RedBus Launches Heartfelt Mother’s Day Campaign Urging Families to Reconnect Through Travel
This Mother’s Day, redBus, India’s leading online bus ticketing platform, is inviting the country’s youth to take a pause from their hectic lives and...
Advertising
Snitch’s Mother’s Day Campaign Urges People to Prioritize Presence Over Posts
In celebration of Mother’s Day, men’s fashion brand Snitch has launched a heartfelt campaign that encourages people to shift their focus from social media...
Advertising
Mahindra Turns Mumbai’s Pothole-Laden Streets into Test Track for Thar ROXX
Mahindra, in collaboration with creative agency FCB India, has rolled out an innovative new campaign titled “The Mahindra Pothole Test Drive.” In a bold...
Advertising
Škoda Auto India Unveils ‘Škoda Superstars’ Campaign Featuring Ranveer Singh
Škoda Auto India has launched a dynamic new campaign titled ‘Škoda Superstars’ to commemorate the brand’s 130th anniversary globally and 25 years in the...
UK
Unveiling the Unstoppable Growth of Costa Coffee
In 1996, Supreme Design Director Brendan Babenzien introduced the Supreme Old Skool collection, marking a significant collaboration between two influential brands. This partnership set...
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