“Food isn’t merely a fuel for survival but a means for good health and the soul,” says S. Rajesh Reddy, the founder of SRAF Proteins Pvt. Ltd. His illustrious father started his poultry journey in 1988, with a vision to provide chemical residue-free poultry products. The company raises the birds in a humane and natural environment, gives them all-natural feed, and makes high-quality poultry products without any harmful additives.
Growing up, S Rajesh Reddy was inspired to carry on the legacy in the poultry industry by his father’s ethics and principles regarding environmental sustainability model he has adopted in the poultry farm.
S. Rajesh Reddy believes, you’re what you eat and that every individual deserves good proteins and it must be made accessible to them. He always envisioned the poultry sector in agriculture would energise the rural economy. He thinks that poultry is the best source of protein that everyone would afford. With a background in poultry farming and an MBA, Mr. Reddy began his entrepreneurial journey more than two decades ago when he saw an opportunity to offer the people of Bengaluru high-quality poultry products that are sourced locally. The inflection point was Covid pandemic. As the quote “Never let a good crisis go to waste”, he invested in the robust technology and equipment that enabled him to streamline all aspects of the production process and maximize efficiency. The importance of quality protein went up one notch during pandemic and Mr Reddy connected the dots of Health, Immunity, Protein & SR’s Daily nutrition. Being a people person, he established close relationships with suppliers and farmers ensuring the company had the best resources. He says, “It is important to have the ability to think about and plan for the future with a vision to be the change-maker.
With the support of a group of knowledgeable scientists and veterinarians with more than 25 years of experience in the livestock industry, quality is always guaranteed. Employees strive to meet market demands with work ethics and morality.The company has grown exponentially in a short time thanks to its industry partnerships and is always looking for new ways to grow organically and reach new customers. SR’s Daily Nutrition is an arm of SRAF Proteins Private Limited.
SR Agro Farms Proteins Pvt. Ltd. is proud to offer chemical residue-free, nutritious, high-quality, and affordable poultry products. To reduce its environmental impact, the company uses solar energy for farms, water recycling, rain harvesting, and strict bird care. Quality and on-time delivery have made the company an industry leader.
Rajesh Reddy received the Business Excellence Awards 2023 from Andhra Pradesh Governor Sri Biswa Bhusan Harichandan. The prestigious Forbes magazine as well as the Times of India have featured Mr. Rajesh Reddy for his outstanding achievements in the field of agriculture science. As a successful entrepreneur and a visionary, there’s no looking back for Mr. Reddy. His commitment to quality, efficiency, and customer satisfaction, along with his innovative ideas and sustainability, will make SR Agro Farms & Proteins Pvt. Ltd. a global brand.
SR’s Daily Nutrition has embarked on an ambitious and aggressive growth trajectory. For an exciting career growth opportunity, please visit their website, dailynutrition.co.in.